Posts Tagged ‘Business’
Ogilvy Chief Makes Technology His Focus
Brian Fetherstonhaugh, Chairman and CEO of OgilvyOne Worldwide, spent the last 18 months touring his company’s 100 offices hunting for trends and found the monster that is affecting all businesses.
“The monster is that consumers everywhere are seizing back control through the use of technology,” he said in an interview with The New York Sun. “The iPod is not about a technology. It’s people seizing back music agendas from the DJs of the world. TiVo isn’t a storage device but it is people choosing their own television agenda. Google isn’t a search technology but a new shopping agenda for consumers. These are all the same thing: power to consumers.” Read more
Google’s Schmidt: Computers, not humans, should be driving cars
By Sam Diaz | September 29, 2010, 4:00am PDT
Google’s CEO: ‘The Laws Are Written by Lobbyists’
Oct 1 2010, 11:58 AM ET 30
“The average American doesn’t realize how much of the laws are written by lobbyists” to protect incumbent interests, Google CEO Eric Schmidt told Atlantic editor James Bennet at the Washington Ideas Forum. “It’s shocking how the system actually works.”
In a wide-ranging interview that spanned human nature, the future of machines, and how Google could have helped the stimulus, Schmidt said technology could “completely change the way government works.”
“Washington is an incumbent protection machine,” Schmidt said. “Technology is fundamentally disruptive.” Mobile phones and personal technology, for example, could be used to record the bills that members of Congress actually read and then determine what stimulus funds were successfully spent.
