Business Solutions » Marketing Your Small Business Online

Email Marketing ROI Calculator

admin — Tue, 07 Sep 2010 04:08:04 +0000

Email marketing campaigns to interested prospects who have opted in to receive your mail is a great way to increase direct sales. This simple calculator makes it easy to see the return on investment from various campaigns, based on your expected costs and response levels.

Email Marketing ROI Calculator

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Cash Flow Calculator

admin — Mon, 06 Sep 2010 03:59:07 +0000

Many startups and small businesses fail despite being nominally profitable. When it is time to pay the bills, cash is king. Use this handy calculator to see the effect of sales, inventory, credit terms, and other variables on your company’s cash flow.

click here for the Cash Flow Calculator

Xerox Launches Global Marketing Campaign; Gets Down to Real Business with Help from Mr. Clean, Bullseye the Target Dog and Other Iconic Brands

admin — Sat, 04 Sep 2010 17:53:23 +0000

NORWALK, Conn., Sep 02, 2010 (BUSINESS WIRE) — A new global marketing campaign from Xerox Corporation(XRX 8.91, +0.09, +1.03%) – the most ambitious and innovative the company has ever created — explores how Xerox helps iconic brands with business process and document management, freeing them to focus on what matters most — their real business.

Can you imagine Procter & Gamble’s powerful Mr. Clean digitizing millions of documents while also cleaning; or a Marriott Hotels & Resorts’ bellman providing exceptional guest services and processing invoices at the same time? Don’t you think Bullseye the Target dog could use a hand customizing Target’s direct-mail program?

click here to read the rest of the story….

Drawbacks to the services Facebook and Twitter provide

admin — Fri, 03 Sep 2010 04:58:47 +0000

Merchants must be careful not to overload their followers or friends with constant messages.

Facebook’s and Twitter’s potential to help businesses during a dismal economy should be enticing for many business owners.

At the Lodi Winegrape Commission’s Facebook page, posts are made three to four times a week and include times and dates for upcoming events, pictures and questions designed to spur responses from friends.

“The key is have a conversation and be listening to the audience,” said Shannon Harbert, marketing and communications coordinator for the Lodi Winegrape Commission. “We’re trying to use it as a vehicle to promote to the consumer.”

The Internet is a ‘Two-Way Street’

admin — Thu, 02 Sep 2010 05:50:22 +0000

“We’re seeing businesses moving from using the Internet as venue of giving information on a product to now being able to interact with the consumer,” said Sacha Joseph Mathews, assistant professor of marketing at the Eberhardt School of Business at University of the Pacific. “It’s now a two-way street.”

Local merchants keep customers in the loop with Facebook and Twitter updates

admin — Wed, 01 Sep 2010 05:33:24 +0000

Merchants are using Facebook, Twitter, YouTube and other outlets to connect with customers, build relationships and cut costs. It’s happening across the country, and many business owners across the country are among those adapting to new technical and marketing options.

We are working on the launch of our Internet Marketing University for Local Business Owners in the USA.

Facebook and Twitter have not only changed the way people stay in touch with each other, it’s also altered the way businesses interact with clients. The online service enables merchants to announce events, sales and specials and get instant feedback from customers.

The launch of our university with videos and training on all aspects of internet marketing for the Local Business Owner will be announced very soon and readers of this blog will receive an introductory special.

Yahoo Expands Local Listing Partnership with Dex One

admin — Tue, 31 Aug 2010 20:02:03 +0000

“Yahoo! is committed to helping local businesses unlock the potential of digital advertising,” says Regan Senkarik, VP of Channel Sales at Yahoo. “Expanding our agreement with Dex One will provide their clients with greater exposure in local communities and more consumers with detailed information on local businesses.”

“This strengthens a great strategic relationship with Yahoo! and broadens the reach of our local advertiser network,” said Sean Greene, SVP of interactive at Dex One. “Through the network our clients’ online business information appears not only on DexKnows but also in prime locations on many of the Web’s most popular search sites, including Yahoo! Local.”

click here to read the rest

Marketing Updates

admin — Fri, 27 Aug 2010 01:55:37 +0000

Internet marketing has taken on a whole new angle with the introduction of smart phones such as the Apple iPhone and Google’s Android.

The power of internet marketing through mobile phones is the fact that you get your message through to people in the moment they are thinking casually about something. If they are thinking, lets eat, where is a restaurant, they see your ad on their phone, click, and you make money. If they are thinking about losing weight while they walk along the beach, they see your ad on their phone, click and you make money.

Apple just sold over 2 million more iPhones, and Google says their customers are activating 160,000 Droid smart phones a day!

ecommerce Website Help with Facebook Like Feature

admin — Thu, 26 Aug 2010 01:32:53 +0000

Often, small business ecommerce site owners get trapped in the endless quest to reach Google’s search audience that they overlook the importance of tapping in to other online audiences — including Facebook.

Facebook Like is one of the social plugins offered by Facebook that lets people share your content with their friends. When you add the Facebook Like button to your own small business ecommerce website anyone who clicks it will have a story appear in their News Feed with a link back to your website.

“Facebook is building another index of the Web,” said Charles Nicholls, Founder and Chief Strategy Officer of SeeWhy. “Only this index it isn’t based on Google’s arbitrary algorithms, it is built based upon people’s likes and preferences.”

Understanding how the Like Button works on the Web is pretty easy. Once you have the social plugin added to your website, Facebook users can click that Like Button your page and news of this activity and is added to their own public activity stream. All of their Facebook friends will see their friend has “Liked” your page, and they can also click the activity and be taken directly to your page.

The good news for ecommerce site owners is that Facebook Like is easy to put on your website. It’s a simple matter of getting a line of code and deciding where on your webpage you want to display the Like button. Nicholls recommends that you should include Facebook Like on your homepage and also on your individual product pages.

To get started you’ll want to visit the Like Button Social Plugin Page on the Facebook Developers website.

Moonlighting – 2nd Jobs – Extra Income

admin — Wed, 25 Aug 2010 16:31:10 +0000

In today’s economy everyone is looking for an extra income. Now is not the time to quit your job if you have one. It is the time to begin to supplement your income though. If something were to happen to your steady income then you would have something to fall back on.

When I was young everyone told me to go with the big companies, they were safe & secure. Somehow I always felt uncomfortable with this and struck out on my own as an entrepreneur. I felt that the only safe & secure income was one I created on my own because I would be in control of it. If I were to work for someone else they would be in total control of my income & could stop it at anytime they wished. At least back then companies had enough courtesy to give you a 2 week notice before axing you. Today I constantly hear of people being called in on Friday afternoon and being handed their last check and told there is no more work.

Don’t let this happen to you!

Now is the time to prepare for this scenario. Everyone has some sort of specialty or expertise. It is time to fine tune this and begin to make a supplemental income from it. We have helped many people publish an ebook or membership site with the knowledge they have in their head. Everyone has a book in them & we want to help you get it out there to the world.

Just imagine yourself last year at this time. What has changed as far as your income from then until now?

Imagine yourself a year from now. What will be different in your income then compared to today?

If you are ready to take control of your income we can help you. If you are ready to change your future we can help you. email me now at skunkworksmarketing@gmail.com & I will personally help you get control of your future income. We offer people Financial Freedom.

Imagine your life if you were financially free. Start today, don’t wait to be called in on a Friday afternoon & find your income has been stopped by someone else, begin to replace it today.

Talk to you soon.

Sherrie Chastain

Facebook Places

admin — Wed, 25 Aug 2010 02:28:03 +0000

What many people don’t know about Facebook Places is that instead of just letting them check-in to a place, they can also tag their friends. Where they are, shows up on both the Facebook wall and life stream.

What is it?
For those of you who have checked out services such as Foursquare, Gowalla and BlockChalk, the idea, concept and implementation will be very familiar. You can create and check in to places. You can see where your friends are. You can find new places, etc. There’s not much new here from an idea perspective. Facebook is getting into the market and they are starting by giving us all of the same stuff we’re already used to and little that’s new.

Verifying a Place claim requires uploading some kind of official document, such as a local business license or Better Business Bureau accreditation.”

Google Places Adds New Feature

admin — Wed, 25 Aug 2010 01:16:14 +0000

Google Places has added the ability for business owners to respond directly to reviews. This is a feature that Google Places has been needing. Up to this point there was no way to respond to a review other than going to the Google forum and trying to get a review deleted if it was an in-accurate review. This will give the business owner more control over the content that is displayed on their Google Places page.

Allowing business owners this added control over their Place Page is an indication that Google is moving in the direction of the Facebook Fan Pages. This added feature will help with reviews that are just being placed to discredit the business.

Visit Google Places to verify your business today, it is free.

Free Website Designs SEO West Palm Beach & Miami Florida Help Local Businesses Survive The Recession

admin — Wed, 14 Jul 2010 03:18:21 +0000

Bill Gates Proven Right Again In His Prediction Of Accelerated Decline Of Traditional Media…Skunkworks Marketing Solutions Volunteers Aid To Small Businesses

Are free website designs SEO possible? You have a website, now what? Who built your website? Do they know SEO (Search Engine Optimization)?

Do you know what search engine optimization is? Do you really understand what your website should be doing for your business? These are questions business owners ask themselves every day.

This is a common conversation between business owners. One business owner asks, “Do you have a website?” “I have a website.” another business owner said, “I just don’t know if it is bringing me leads or not.” The other business owner says, “I search for my website online and it doesn’t show up on the search engines and most of my competition does. What can I do about it?”

How many businesses have the same questions? From this encounter and similar concerns raised with other business owners, I would have to say quite a few. Most businesses I see either don’t have a website or have a website that is three to five years old. Many times this is a second or even third generation site that replaced an older or original site. Interestingly enough, the most often cited reasons for these “next generation” website efforts usually have nothing to do with marketing!

Business owners in many cases dramatically change their website or build it all over again mainly because of a change in their core business or because they simply don’t like their old site. With the notable exception of e-commerce sites, sales and lead flow had little to do with their reasons for the creation of a new site or their selection of the website development company that produced it. Times have changed. The internet is the single largest lead source available to most businesses!

Website cost and return on investment

Many businesses are mistakenly more concerned about the “cost” in building their new site than they are in how they will maximize their ROI from the site and all the potential leads it will bring after its online. Increasingly, businesses understand that their website should perform; it should generate revenue and thus be considered a much needed business generating expense rather than simply a one-time outlay of money. As Sherrie Chastain of Skunkworks Marketing Solutions stated, “Trust me, one of our clients that has advertised in many different areas including Yellow Pages, etc. said, “Thank you for providing our business with what has been unquestionably the most effective advertising campaign we have ever done.”

Over the past couple of years we Skunkworks increasingly heard concerns about a website’s marketing impact, lead flow and search engine placement. Why? The old standby methods of generating business and their primary approach to advertising for many of these firms; direct mail, print media and yellow pages, are rising in cost while at the same time they are declining in effectiveness. Business owners now more than ever realize that their website holds great potential and performance is a necessity. Yet most businesses simply put, have a website and are now realizing they need a web strategy! Skunkworks Marketing Solutions saw this changing environment and decided to take a proactive stance in helping businesses survive the changing economy by setting up an online university to provide very affordable internet and social media training so that businesses can get online and get going! States Chastain “We show businesses how they can even get their business online free.” Information on free website designs and how to get online free can be found at: http://www.GetOnlineFree.com

The main questions business owners ask us as they start to re-evaluate their websites and internet marketing approach are:

1) What should my website be doing for me?

2) How can I tell if it is generating new clients for my business?

3) Why is my competition visible on the first page of Google searches but my web site is not?
4) What is required to improve performance and get high search rankings?

5) How do I determine what website development firm to use?

If you have been asking yourself any of these questions that may reflect symptoms of not having identified a strong web strategy. If you are a business owner and are asking yourself these questions, you NEED to contact us today. Call Skunkworks Marketing Solutions at 561-623-5324 and we will set up a free consultation to go over your web site and internet marketing strategy or go to http://www.GetOnlineFree.com at no obligation whatsoever, no personal information to put in, just see what we can do for you. We look forward to hearing from you!

Search Engine Optimization Consultants West Palm Beach & Miami Helps Local Businesses Find Customer

admin — Tue, 13 Jul 2010 03:13:18 +0000

Skunkworks Marketing Solutions Launches “Get Online Free”

Who would have imagined that search engine marketing spending in North America would reach $11 billion by 2010?

Search engine marketing, otherwise known as internet marketing for search engines, is one of the hottest forms of marketing available online and offline. With a global audience performing over 5.1 billion searches per month, internet marketing for search engines becomes more than just an add-on to a marketing campaign, it becomes a must.

The traditional methods of advertising don’t work any more. Businesses are rapidly discovering that if they want to survive, they are going to have to bring their businesses online. If they already have an online presence, they are realizing that they need to maximize that effort by engaging cutting edge strategies to put them ahead of the competition.

Skunkworks President Sherrie Chastain has seen firsthand the strain that the recession has taken on local businesses and developed “Get Online Free” and an online university where for a modest monthly membership, people can get internet marketing and social media training that they will be able to use to get traffic for their business.

Over half of all customers got to the internet first to find product information and sources even if they intend to spend their money locally. People increasingly trust the internet as a source of information about major purchases. The internet has even overtaken the newspaper for used car sales.

Local search lets search engines like Google include small, local businesses in their search results. A large percentage of the buying public never consults the Yellow Pages at all.

The search engine optimization consultants West Palm Beach and Miami Florida helps clients find the right marketing solution for their company and even helps them “Get Online Free”. Our South Florida search engine marketing and website design firm will review your current marketing campaign and develop a customized marketing solution that compliments your existing marketing efforts. Go to http://www.SkunkworksSolutions.com or call 561-623-5324 to find out how internet marketing for search engines can work for your company.

New Media Marketing West Palm Beach & Miami Florida Warns Consumers To Check Out Internet Marketers

admin — Mon, 12 Jul 2010 03:08:12 +0000

Get Free Help From “Alexa” Before Paying Internet Marketers or Social Media Consultants

Many New Media Marketing West Palm Beach & Miami Florida profess to be experts in their field, so why can’t they be readily found on the internet?

If they can’t properly market themselves, how can they successfully market a client?

Are they really experts with true technical expertise in the internet as well as business and marketing knowledge or did they simply buy an internet program or franchise that they are trying to re-sell? Are they pushing a “program” that they have bought into? Are they farming your work out?

What is their depth of knowledge of experience? Can they build websites? Are they masterful at search engine optimization?

Do they have a professional background with real world experience running a successful business? It is more cost effective to work with an agency that can do everything.

New Media Marketing Consultants West Palm Beach & Miami Florida, Skunkworks Marketing Solutions, LLC based in West Palm Beach, Florida frequently gets calls to consult with clients who feel that they have been shortchanged by inexperienced social media “wannabe” experts by paying for services that were not properly performed or were totally ineffective. Correct social media marketing is a lot more than setting up pages on social media sites.

Just because someone knows how to set up Facebook, Twitter or Linked In profiles and make posts does not qualify them as experts. Many of their own profiles are not set up with search engine optimization in mind.

Skunkworks’ 3 Tips To Protect Yourself From Impostors:

1. The best way to check someone’s credibility on the internet is to check them out on a rating service named Alexa at: www.Alexa.com.

The lower their ranking number, the more credible they are. As an example: Google is #1. If a website doesn’t rank in the top 500,000 it is an indication that they really don’t know what they are doing. There are over 3 trillion web pages currently being indexed. Where do you want yours to rank?

2. Search for the company using keywords that they should appear under based on what they do. If they know what they are doing, not only should they appear on Page 1 of Google for that search, they should dominate Page 1 in multiple positions.

3.Search for the individual under their personal name. Again, they should dominate at least Page 1 of Google.

An added tip is to type in their business and personal name in the search bar and add the words “scam” or “review” to see what comes up. Many savvy consumers have been speared an unfortunate experience by checking out businesses in this fashion.

New Media Marketing Consultants West Palm Beach & Miami Florida are available to help you at: http:www/SkunkworksSolutions.com.

Business Solutions » Marketing Your Small Business Online

Email Marketing ROI Calculator

Email Marketing ROI Calculator

Cash Flow Calculator

click here for the Cash Flow Calculator

Xerox Launches Global Marketing Campaign; Gets Down to Real Business with Help from Mr. Clean, Bullseye the Target Dog and Other Iconic Brands

Drawbacks to the services Facebook and Twitter provide

The Internet is a ‘Two-Way Street’

Local merchants keep customers in the loop with Facebook and Twitter updates

Yahoo Expands Local Listing Partnership with Dex One

Marketing Updates

ecommerce Website Help with Facebook Like Feature

Moonlighting – 2nd Jobs – Extra Income

Facebook Places

Google Places Adds New Feature

Free Website Designs SEO West Palm Beach & Miami Florida Help Local Businesses Survive The Recession

Search Engine Optimization Consultants West Palm Beach & Miami Helps Local Businesses Find Customer

New Media Marketing West Palm Beach & Miami Florida Warns Consumers To Check Out Internet Marketers

Sherrie Chastain at 30/60/90 by John Carr “Driving You to Success”

click here to
watch John Carr
30/60/90

30/60/90 by John Carr “Driving You to Success” final part

click here to watch
Sherrie Chastain
at 30/60/90

30/60/90 by John Carr “Driving You to Success” part 3

click here to
watch the end

30/60/90 by John Carr “Driving You to Success” part 2

click here to
watch more

30/60/90 by John Carr “Driving You to Success”

click here to
watch part 2

Business Solutions » Marketing Your Small Business Online

Email Marketing ROI Calculator

Email Marketing ROI Calculator

Cash Flow Calculator

click here for the Cash Flow Calculator

Xerox Launches Global Marketing Campaign; Gets Down to Real Business with Help from Mr. Clean, Bullseye the Target Dog and Other Iconic Brands

Drawbacks to the services Facebook and Twitter provide

The Internet is a ‘Two-Way Street’

Local merchants keep customers in the loop with Facebook and Twitter updates

Yahoo Expands Local Listing Partnership with Dex One

Marketing Updates

ecommerce Website Help with Facebook Like Feature

Moonlighting – 2nd Jobs – Extra Income

Facebook Places

Google Places Adds New Feature

Free Website Designs SEO West Palm Beach & Miami Florida Help Local Businesses Survive The Recession

Search Engine Optimization Consultants West Palm Beach & Miami Helps Local Businesses Find Customer

New Media Marketing West Palm Beach & Miami Florida Warns Consumers To Check Out Internet Marketers

Sherrie Chastain at 30/60/90 by John Carr “Driving You to Success”

click here to watch John Carr 30/60/90

30/60/90 by John Carr “Driving You to Success” final part

click here to watch Sherrie Chastain at 30/60/90

30/60/90 by John Carr “Driving You to Success” part 3

click here to watch the end

30/60/90 by John Carr “Driving You to Success” part 2

click here to watch more

30/60/90 by John Carr “Driving You to Success”

click here to watch part 2

click here to
watch John Carr
30/60/90

click here to watch
Sherrie Chastain
at 30/60/90

click here to
watch the end

click here to
watch more

click here to
watch part 2